Services

Five ways I help. Each one ends in something you can use.

Proposition and service development

The problem

Good expertise, sold badly. Offers are unclear, hard to price, or built around the organisation rather than the buyer.

What I do

I work with your team to define who the offer is for, what it promises and how it is packaged and priced. Then we test it with real buyers.

Typical output

A clear proposition, a service structure or tiered model, pricing logic and sales-ready messaging.

Who it is for

Brands, standards bodies and membership organisations launching or reshaping a service.

Business development

The problem

Growth depends on a few relationships. The pipeline is thin, informal or hard to forecast.

What I do

I build the sales strategy, set up a pipeline you can manage, and shape how key accounts are served and grown.

Typical output

A sales plan, target account list, pipeline structure and account plans for priority clients.

Who it is for

Commercial and leadership teams who need steadier, more predictable growth.

III

Data into reporting

The problem

The data exists, spread across systems and spreadsheets. Reports take too long and rarely lead to a decision.

What I do

I find what leaders need to know, connect the right data, and shape it into reporting that is clear, regular and easy to act on.

Typical output

Dashboards, a management reporting pack, agreed KPI definitions and short performance narratives.

Who it is for

Leadership and commercial teams who need clearer numbers to decide on.

Academy and learning programme development

The problem

Knowledge sits with a few people. Partners and members need training that scales, and the platform is often the hard part.

What I do

I design the programme, the learning journey and the business model, and select and set up the LMS platform.

Typical output

A curriculum, a programme and revenue model, a configured LMS and a launch plan.

Who it is for

Industry organisations, standards bodies and brands training staff, suppliers or members.

Technical build support

The problem

The service is designed, but launching it needs developers, platforms and vendors who do not speak the same language.

What I do

I act as the link between your team and the builders. I write the brief, coordinate the work and keep it on scope.

Typical output

A build brief, vendor selection, a coordinated delivery plan and a launched service.

Who it is for

Organisations without an in-house product team, launching a digital service.

Begin

A short conversation is usually the best start.

Thirty minutes. Your situation, and whether I can help.

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